The Goal: Call to Action!
Research revealed that marketing in this industry primarily relies on a mix of print and digital materials. To align with the brand’s values and encourage customer engagement, business cards and a variety of custom-designed door hangers were created. These materials not only present the company’s services and contact information clearly but also incorporate strong calls to action, reinforcing the brand’s reliability and making it easy for potential customers to reach out. The designs are both informative and visually compelling, ensuring they leave a lasting impression and drive customer response.
www.grovehilllawncare.ca
Branding and Marketing Strategy for Grovehill Lawn Care
Grovehill Lawn Care is a landscaping company specializing in lawn maintenance and care. The brand's core values are centered around punctuality, affordability, and delivering excellent service.
Research revealed that marketing in this industry typically relies on both print and digital materials. To align with the brand’s values, business cards and various doorhangers were designed to clearly and creatively communicate the services and contact information.
Madison Avenue Hair Institute
Madison Avenue Hair Studio had already established a strong presence in the barber shop community and wanted to expand into the education sector. They approached me to create a new subdivision of their brand that would blend their core values with the concept of a 'barber shop school.' The focus was on appealing to a younger audience (Millennials and Gen Z), so the design had to be modern and relevant. Below, you'll find the logo design and various applications showcasing how it was implemented.
